Social Media and Brand6 min read
Tag · 4 articles
TikTok Articles and Guides
TikTok offers a way to reach large audiences quickly with short video. In the articles under this tag we cover opening a business account, adapting trends to your brand's voice, comparing it with Reels and working with content creators. Our articles draw on the experience of hundreds of projects delivered by the Türkiye-based Aurora Yazılım team since 2006 and are updated regularly as the topic evolves.
Social Media and Brand6 min read
Social Media and Brand6 min readTikTok or Reels? A Comparison for Businesses
We compare the two short-video platforms on audience, reach, conversion to sales and production workload, and explain which one should be the priority for which type of business.Read the article
Social Media and Brand6 min readCreating a Social Media Content Calendar
From defining content pillars and marking special days to a monthly posting plan template and the production workflow, we walk you step by step through building a content calendar.Read the article
Social Media and Brand6 min readInfluencer Marketing: A Guide to Micro-Influencers
We explain step by step how to pick the right content creator, agree a clear collaboration deal and actually measure the result of the campaign.Read the articleCategories containing this tag