E-Commerce6 min read
Aurora Blog · 20 articles
E-Commerce Guides and Articles
Building an e-commerce site is more than uploading products online; payments, shipping, invoicing, marketplaces and marketing must be thought through together. In this category, starting from how to build an e-commerce site, we cover choosing a virtual POS (payment gateway), selling on marketplaces such as Trendyol (a leading Turkish marketplace), shipping and accounting integration, product page design and ways to lower cart abandonment. We explain with examples why Aurora Smart E-Commerce's approach of a single package, everything included and no hidden costs matters. Our local selling guides for producers in the Edremit Gulf region also appear here. Our aim is to help you clarify costs, processes and the right questions before you start selling online.
E-Commerce6 min read
E-Commerce6 min readWhat Affects E-Commerce Website Prices?
Explains the items that affect e-commerce site pricing, hidden costs that appear later, and how an all-inclusive single package differs from tiered packages.Read the article
E-Commerce6 min readShopify Alternative: Custom E-Commerce Software
Compares Shopify with a custom e-commerce platform in an unbiased way, in terms of payment, invoicing, shipping, marketplace and language needs in Türkiye.Read the article
E-Commerce6 min readWhat Is Marketplace Integration?
Explains step by step how products, stock, prices and orders are synced with marketplaces directly from within the e-commerce platform, with no middleware program.Read the article
E-Commerce6 min readSelling on Trendyol: Store Setup and Commission
Explains opening a store on Trendyol (a major Turkish marketplace), listing products, calculating commission and shipping processes at beginner level, step by step, with common mistakes.Read the article
E-Commerce6 min readMarketplace or Your Own E-Commerce Site?
We compare a marketplace's ready-made traffic with the margin and customer ownership of your own site, and show how to run both channels together with a single stock.Read the article
E-Commerce6 min readWhat Is a Virtual POS? Choosing a Payment Gateway
We explain the difference between a bank virtual POS and payment providers, what determines commission, and why 3D Secure matters for your online store.Read the article
E-Commerce6 min readWhat Is an E-Archive Invoice? A Guide for E-Commerce
We outline the concepts of e-archive and e-invoice, which document is issued in online sales and how automatic invoicing from an order works.Read the article
E-Commerce6 min readHow Does Shipping Integration Work?
We explain step by step how the shipping process is automated, from the order to the barcode and tracking number, and from customer notification to delivery close-out.Read the article
E-Commerce6 min readE-Commerce Accounting Integration
We explain how order, stock, account and invoice information flows to the accounting side without manual entry, which models are used and what to watch for.Read the article
E-Commerce6 min readHow to Write Product Descriptions: 10 Rules
We give the 10 rules for writing original product descriptions that boost both sales and search visibility, with a sample structure and common mistakes.Read the post
E-Commerce6 min readProduct Page Design: 12 Details That Increase Sales
We list 12 design details for the gallery, price, stock, delivery and review areas that raise the add-to-cart rate, from a mobile-first perspective.Read the post
E-Commerce6 min readHow to Reduce Cart Abandonment
We go through the reasons for cart abandonment one by one, such as surprise shipping fees, mandatory registration, long forms and lack of trust, and give practical fixes for each.Read the post
E-Commerce6 min readE-Commerce SEO: Category and Product Pages
We explain step by step how to strengthen an e-commerce site in search engines with category structure, filter pages, product schema, out-of-stock products and internal linking.Read the article
E-Commerce6 min readWhat Is a B2B Dealer Portal? Dealer Ordering System
We explain how a B2B reseller portal with reseller-specific prices, credit limits and bulk ordering works, what features it should include and the steps to set it up.Read the article
E-Commerce6 min readEssential Pages for an E-Commerce Website
Covers the general framework of the distance sales, pre-information, returns and KVKK pages, and recommends that you consult a lawyer for the final wording.Read the post
E-Commerce6 min readWhat Is E-Export? Selling Online Abroad
Covers, step by step and without hype, the basics of selling online abroad with a multilingual site, currencies, international shipping and marketplaces.Read the article
E-Commerce6 min readE-Commerce Campaign Calendar 2026
Lays out the 2026 sales seasons month by month, with stock, ad and content preparation for each.Read the post
E-Commerce6 min readHow to Shoot E-Commerce Product Photos
Covers the basic rules of product photos that sell, from lighting, background and angles to image sizes, in a way that also works for phone shooters.Read the post
E-Commerce6 min read