Artificial Intelligence6 min read
Tag · 13 articles
Online Booking Articles and Guides
An online booking system lets guests make commission-free bookings directly on your website. In the articles under this tag we cover booking engines, ways to increase direct sales, and booking setups for hotels, villas, tours and restaurants. Have a question? You can reach the Aurora Yazılım team through our contact page and ask for a free preliminary assessment tailored to your business and project. Our articles draw on the experience of hundreds of projects delivered by the Türkiye-based Aurora Yazılım team since 2006 and are updated regularly as the topic evolves.
Artificial Intelligence6 min read
Hotel & Tourism Software6 min readWhat Is a Channel Manager?
A channel manager syncs room rates and availability across all sales channels from one place. We explain how it works, how it differs from iCal and what to watch for during setup.Read the article
Hotel & Tourism Software6 min readOnline Booking System: A Guide for Hotels
A booking engine integrated into a hotel website lets guests book commission-free. We explain which features it should have and how to set up the payment flow.Read the article
Hotel & Tourism Software6 min read10 Ways to Increase Direct Hotel Bookings
We lay out, in 10 practical steps, the pricing, content and advertising methods for cutting commissions and drawing guests to your own website.Read the article
Hotel & Tourism Software6 min readWhat Is Hotel Revenue Management? ADR and RevPAR
We explain the core revenue management metrics with sample calculations and walk you step by step through methods that small and mid-sized hotels can apply.Read the article
Hotel & Tourism Software6 min readTravel Agency Software: Tour & Transfer Management
We explain how travel agency software that brings tour, transfer and accommodation sales, quotas, payments and customer account tracking into a single panel works, and the criteria for choosing it.Read the post
Hotel & Tourism Software6 min readTour Sales Website: Online Sales for Travel Agencies
We explain how a tour sales website with capacity, date selection and online payment is structured, from the tour page to the payment step and multilingual search visibility.Read the article
Hotel & Tourism Software6 min readWhat Is an OTA? Managing Booking.com and Expedia
We explain the role of online travel agencies in selling hotel rooms, their commission structure, the registration and management steps, and how to balance them with your own website.Read the article
Hotel and Tourism Software7 min readGoogle Hotel Ads: Your Hotel’s Price on Google
We explain step by step the price feed needed to show prices directly in Google’s hotel searches, the free booking links and the paid ad options.Read the post
Hotel & Tourism Software6 min readBoutique Hotel Marketing: Fill Rooms on a Small Budget
We explain step by step how a small hotel can raise occupancy without entering a budget race with big chains, using storytelling, photos, Instagram and targeted ads.Read the article
Hotel & Tourism Software6 min readVilla Rental Booking System
For villa and apartment rentals, we explain how to bring the availability calendar, deposits, Airbnb calendar sync and the cleaning schedule between guest stays together in a single system.Read the article
Restaurant Systems6 min readWhat Is a Restaurant Reservation System?
We cover restaurant reservation systems from start to finish, with online table booking, reminder messages and ways to reduce the no-show rate.Read the post
Social Media and Brand6 min read