Hotel & Tourism Software6 min read
Tag · 10 articles
Google Business Profile Articles and Guides
Your Google Business Profile is your storefront on maps and in local searches. In the articles under this tag we cover creating and verifying the profile, strengthening it with categories and photos, and increasing customer reviews in line with the rules. Our articles draw on the experience of hundreds of projects delivered by the Türkiye-based Aurora Yazılım team since 2006 and are updated regularly as the topic evolves. Every article offers step-by-step recommendations you can apply, common mistakes, real examples and links to our related service pages, so you can put what you read to work right away.
Hotel & Tourism Software6 min read
Hotel and Tourism Software7 min readGoogle Hotel Ads: Your Hotel’s Price on Google
We explain step by step the price feed needed to show prices directly in Google’s hotel searches, the free booking links and the paid ad options.Read the post
Hotel & Tourism Software6 min readHotel Review Management: Guest Reviews
A practical routine for collecting guest reviews, answering each one in the right tone, and turning a negative review into an opportunity to build trust, with sample replies.Read the post
Restaurant Systems6 min readRestaurant Marketing: 15 Ideas That Bring Customers
From a map listing to a loyalty campaign, we list 15 practical marketing ideas, workable on any budget, that bring a restaurant new and repeat customers.Read the article
Restaurant Systems6 min readGoogle Business Profile Guide for Restaurants
We explain step by step how a restaurant can stand out on Google Maps with the right category, strong photos, an up-to-date menu and regular review management.Read the article
Restaurant Systems6 min readOpening a Cafe: A Digital Readiness Checklist
We list, in order, the menu, payment, map and social media setup a new cafe needs in place before it opens its doors.Read the article
SEO & Digital Marketing6 min readWhat Is Local SEO? Rank Higher on Maps
Local SEO gets your business to show up in “near me” and city-name searches, especially on Google Maps. We explain the signals and the steps to apply.Read the article
SEO & Digital Marketing6 min readGoogle Business Profile Optimization
Formerly Google My Business, today Google Business Profile; it is where local customers first see you. We explain how to fill in every field.Read the post
Social Media and Brand6 min readSocial Media Crisis Management
We explain the steps for responding quickly, calmly and consistently during waves of complaints and negative reviews, with sample replies and the plan to prepare in advance.Read the post
Setup Guides6 min read